Buy reach you can actually verify.
Find creators on real audience data, agree terms that hold up, and release money only against work that shipped. Publishing a brief and searching creators costs nothing.
Finding people
Search an audience, not a follower count
Filter by topic, language, city, audience age and gender split, and the platforms a creator actually publishes on. Every filter runs against data read from the platform APIs, so a search for “Marathi, food, Pune, 25–34” returns people whose audience genuinely is that.
- Per-channel profiles — the same person's Hindi comedy Instagram and English tech YouTube are priced and profiled separately
- Reach-weighted audience filters, so a large channel with a small matching slice does not outrank a perfect fit
- Shortlists you can share internally before anyone is contacted
Agreeing terms
An agreement, not a thread
Send an offer with deliverables, fee, deadlines and revision count. The creator can counter. When both accept, it becomes a statement of work signed by both parties with a one-time code — with a fingerprint of the exact terms, so nobody can claim a different version later.
- Usage rights, exclusivity windows and retention periods written into the document
- Amendments require both signatures, and the history is kept
- A PDF either party can download at any time
Paying
Money that only moves against delivery
Fund the wallet, and the campaign amount moves into escrow at signature. It releases per deliverable as you approve them. If a creator does not deliver, it comes back — you are never chasing a refund from someone who has already spent it.
- One GST invoice from Influj for the commission, and the TDS handled under section 194-O
- No double deduction — brands must not deduct TDS again on the same payment
- Payouts above ₹50,000 need a second approver on our side
Measuring
Numbers you could show your CFO
Per-post analytics read from the platform, not typed into a deck. Tracked links with first-party attribution, server-side conversion postbacks, and bot filtering so a click farm does not consume budget.
- The creator sees the identical report, which is why they trust the result too
- Conversion challenges, so a disputed sale is examined rather than assumed
- CSV export of clicks, conversions and per-creator performance
